In a dynamic, fast-moving beauty and subscription landscape, real-time visibility into inventory is critical to delivering on customer promises. For IPSY, one of the largest beauty subscription brands in the world, achieving that level of control required reimagining how inventory data flows across systems and channels.
The Challenge
As IPSY expanded its offerings to be fully customizable by individuals' personal preferences, and the added complexity of fast trendy products from thousands of the brands, its inventory ecosystem grew more complex. Across multiple subscription tiers and a growing ecommerce shop, IPSY handles millions of recurring shipments each month, thousands of active SKUs across categories, and frequent product launches and collaborations, each with their own demand patterns. Multiple operational systems and differing business complexity by channel created inconsistencies in visibility and made it increasingly difficult to maintain a single, consistent understanding of available inventory.
“Our goal was to create a unified, intelligent view of inventory availability that could support the scale and complexity of our business,” says Sree Sreedhararaj, CTO at IPSY. “We needed a platform that could grow with us; highly customizable and the one that enables smarter decisions, not just solves short-term operational challenges.”
This vision inspired IPSY to create a unified Inventory Availability Platform (IAP), a solution designed to standardize inventory availability data, improve visibility, and foster real-time collaboration across business functions.
Why OnePint.ai
After evaluating multiple technology options, IPSY teamed up with OnePint.ai to transform its inventory availability and visibility capabilities, leveraging the capabilities of OnePint’s OneTruth platform.
Sreedhararaj added, “What stood out to us about OnePint’s platform was not just eCommerce enablement, but its AI-first approach, robust foundation, and focus on flexibility and performance. At OnePint, we saw a partner ready to rethink inventory from the ground up and customize with minimal efforts to cater to the complex subscription ecosystem needs.”
“Our goal was to help IPSY establish an adaptive platform; one that automates core inventory flows today while creating a strong foundation for future growth and innovation,” says Devadas Pattathil, CEO of OnePint.ai.
The collaboration began with a discovery and proof-of-concept phase to assess IPSY’s current processes and demonstrate how OnePint’s platform could support the company’s evolving business needs, followed by the full implementation of the solution.
The Future with IAP
IAP will transform how IPSY plans, tracks, and fulfills inventory. Acting as a centralized inventory visibility brain, it will:
- Aggregate and abstract inventory data across all systems to deliver real-time, channel-level visibility, enhanced by AI-driven insights that detect trends and potential issues, and help reduce “where is my inventory?” work
- Serve as the system of record for available-to-promise (ATP) inventory and enable optimized order fulfillment, helping IPSY confidently support higher order volumes during peak periods.
- Automate inventory reconciliation processes, using AI to identify discrepancies and reduce manual errors, lowering reconciliation workload by 20–30% and reducing error rates.
- Enable smarter planning and rebalancing, with AI-powered recommendations, gradually reducing excess inventory and helping move from roughly three months of cover toward closer to two and a half, while also reducing annual obsolescence.
- Scale seamlessly as IPSY expands into new consumer experiences.
- Enables IPSY to segment inventory virtually across complex business buckets from the common pool of physical units in the warehouse.
The IPSY-OnePint partnership represents a shared vision: where inventory is not just tracked but intelligently orchestrated across the value chain.
About IPSY
IPSY is the world’s largest beauty subscription brand, delivering personalized, high-quality beauty experiences to millions of members each month. Through its unique model and creator-led community, IPSY has redefined how consumers discover and experience beauty while providing a powerful platform for beauty brands to reach the maximum number of customers in the shortest time possible.
About OnePint.ai
OnePint.ai is a cloud-based software company that provides an AI-powered inventory platform offering real-time visibility, demand forecasting, and intelligent replenishment, helping businesses keep the right products in the right places at the right time.